Google Grants – Free Advertising for Your Nonprofit
When your work for a nonprofit, you are always looking for free services your organization can take utilize to continue raising awareness and gain supporters for your cause. While many corporations offer services, software and other application to shows support for various nonprofits, Google AdWords may be the most valuable. If your nonprofit isn’t already taking advantage of this service, it’s time to start benefiting from a free AdWords campaign. What Are Google Grants? Simply put, Google Grants offer free in-kind AdWords advertising services to 501(c)(3) nonprofits, up to $10,000 USD worth per month. The AdWords platform offers a streamlined way to get your organization’s story and mission in front of your target audience, increasing visibility, supporters, and donations. AdWords could be a huge boost for your nonprofit. Google has placed a few restrictions on the types of ads created with the free version of AdWords: -Ads must be text-based only, no videos or images -Ads appear only on Google’s search engine results pages -All campaigns must be keyword-targeted - $2.00 USD is your max cost-per-click (CPC) What are AdWords and Why Does Your Nonprofit Need It? Not sure what Google AdWords is? It is a valuable tool that allows